01
January 8, 2026 / 10 min read
D2C Unit Economics: The Dashboard That Decides Your Budget
CAC, LTV, payback and the margin math most founders skip - the four numbers that should allocate every rupee of your growth spend.
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The weekly call you actually look forward to. Runs reporting, reallocation decisions and keeps every account moving on its 90-day plan.
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02
January 15, 2026 / 11 min read
Agency, Freelancer or In-House: The Real Cost of Each Growth Model
The total-cost-of-ownership breakdown that decides where your marketing dollars actually belong - including the hidden costs nobody quotes.
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03
February 19, 2026 / 9 min read
Brand vs Performance: Why the Best Growth Teams Stopped Choosing
The false war between brand and performance marketing - and the integrated model where creative fuels both.
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04
January 22, 2026 / 12 min read
The Black Friday Playbook: A 90-Day E-Commerce Growth Calendar
Creative testing in October, audiences in November, margins in December - the quarter-long sprint that decides your year.
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05
March 30, 2026 / 13 min read
The B2B Funnel: Designing the Full Journey from Cold to Closed
The five-stage B2B funnel - awareness, engagement, consideration, decision, retention - with the channel and metric for each.
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06
February 14, 2026 / 9 min read
Pricing Is a Growth Channel: The Strategy Review Most Founders Skip
Price anchoring, bundle architecture and margin analysis - the highest-leverage 'marketing' work nobody puts in the marketing budget.
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07
April 6, 2026 / 11 min read
Google Merchant Center: The Feed Optimization Guide for 2026
Titles, images, GTINs and the enhanced-feed features that decide whether your products show - and sell - in Shopping and PMax.
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08
February 20, 2026 / 12 min read
Retention Is the New Acquisition: The LTV Playbook for 2026
Win-back, loyalty, reorder and referral - the four programs that make your existing customers your cheapest growth channel.
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