01
April 6, 2026 / 11 min read
Google Merchant Center: The Feed Optimization Guide for 2026
Titles, images, GTINs and the enhanced-feed features that decide whether your products show - and sell - in Shopping and PMax.
Read article4 playbooks
Frameworks, benchmarks and step-by-step guides for e-commerce - written by the pods who run these programs daily.
All topicsWhatsAppEmailTikTokMeta AdsGoogle AdsLinkedInConversionSEOE-commerceContentStrategyAutomationAnalytics
02
January 22, 2026 / 12 min read
The Black Friday Playbook: A 90-Day E-Commerce Growth Calendar
Creative testing in October, audiences in November, margins in December - the quarter-long sprint that decides your year.
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03
January 8, 2026 / 10 min read
D2C Unit Economics: The Dashboard That Decides Your Budget
CAC, LTV, payback and the margin math most founders skip - the four numbers that should allocate every rupee of your growth spend.
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December 10, 2025 / 10 min read
E-commerce Checkout Optimization: Recovering the Revenue You Already Earned
Shoppers chose to buy and failed to pay. Field-by-field checkout fixes that return whole-percentage points of revenue at zero acquisition cost.
Read articleTopics inside E-commerce
#ecommerce#google#merchant-center#shopping#feeds#black-friday#seasonality#planning#d2c#unit-economics#cac#ltv
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